Analyst: Pokemon Go revenue still on the rise despite global pandemic

Sensor Tower’s newest Pokemon Move earnings estimates surmise that the sport has simply exited a file breaking begin to 2020 and surpassed $three.6 billion lifetime earnings.

In step with the company’s newest document on Niantic’s huge AR recreation, the primary six months of 2020 noticed Pokemon Move reap $445 million in earnings throughout iOS and Android, up 12 % year-over-year. Going via Sensor Tower’s numbers, its no longer somewhat as robust of a year-over-year build up as years previous, however nonetheless manages to moderately stay tempo with Pokemon Move‘s pandemic-free years. 

It is a particularly notable feat taking into account Pokemon Move itself is a location-based AR recreation, and one managing to thrive apparently in spite of the still-ongoing coronavirus pandemic that has, for lots of the 12 months, discouraged this type of social journey Pokemon Move is determined by.

Niantic, like different devs dabbling in location-based AR, rolled out a sequence of tweaks and adjustments previous into 2020 that aimed to make Pokemon Move playable all through the ones stay-at-home orders. Although, with simplest earnings estimates to move on, its tricky to inform what function the ones adjustments performed within the recreation’s fresh revenues.

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